Mark Johnson Explains The 3 Layers Of Customer Loyalty

On 10.31.11, In Business, by Bill Frank

Mark Johnson, CEO of Loyalty 360

Mark Johnson is CEO of Loyalty 360 and the Loyalty Marketer’s Association.

Mark is committed to bringing loyalty to the forefront as a critical marketing strategy.

He has created an unbiased, market-driven clearinghouse and think tank through which users and loyalty providers can interact and collaborate with.

Mark is driven to give members the expert insight and guidance they need to develop strategies and implement programs that effectively engage their customers and employees and build stronger relationships with them.

Mark has his undergraduate degree in mass communications (media management) from Miami University, an M.B.A from the University of Cincinnati, and is currently pursuing an M.B.A. in Business Information — Statistics from Xavier University.

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Bill Frank

I'm the host of The Bill Frank Radio Show. interview thought leaders in business, entertainment, sports, politics, technology and local California issues. The program broadcasts at 11 o'clock am to 1 o'clock pm Pacific time every Sunday on KVTA AM 1520 or on the Internet at BrainStorminOnline.com. While the show is broadcast locally in Ventura County, CA, the guests have national—and international—appeal. I have listeners from all 50 states and the District of Columbia in the United States and over 125 countries. Listeners and guests agree. My interviews are thoughtful, insightful and fun.

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