Nancy Friedman is known as “The Telephone Doctor.” She’s also the author of hundreds of articles in newspapers and magazines. We discuss her book titled How to Get Your Customers Swearing By You, Not At You.
Wayne Rogers is a well-known actor, best known for his role as Trapper John in M*A*S*H. Thinking of him as just an actor, however, is selling short his incredible business acumen which he writes about in his latest book, Make Your Own Rules.
Bill Belknap explains how important the proper usage of social media to make a positive first impression in a job search. We talk about the 9 Lessons in Technology Etiquette for job seekers.
Mark Stevens understands how important a first impression is when it comes to product marketing. He’s the CEO of a marketing firm in New York who believes that most marketing sucks. We discuss this year’s Super Bowl ads and his book Your Marketing Sucks!
Brian Moran has developed a system to achieve maximum results in a short amount of time. He recognized year-long goals had too long a time horizon to be consistently successful—in our attention-deficit society. He shows us how to get a year’s worth of results in three months from his latest book The 12-Week Year.
Blaine Loomer wants to turn the publishing industry on its head. He has a new publishing paradigm that benefits authors, readers and independent bookstore owners. We learn about his newly founded company Wubbit.com.