Jack Myers is considered a Media Ecologist. He’s examined the generation of 21.2 million Americans born between 1991-1995 and drawn some remarkable conclusions about this generation’s view on sex, politics and saving the world. We discuss his findings contained in his book Hooked Up.
Guests include Ventura County Treasurer Steve Hintz, KNX Newscaster Bob Brill, conspiracy theory analyst Roberty Guffey, sportswriter Jim Murray biographer Ted Geltner, Lindbergh kidnap theorist Bob Zorn and Gen Y analyst Jack Myers.
Kit Yarrow is widely recognized as the expert on consumer psychology—especially among tweens, teens and 20-somethings. We explore the values young people exhibit in the purchases they make from her book titled Gen buY.
John Schaefer examines job satisfaction for non-Executives to answer the question, “How happy are you at work?” Most people will answer, “not happy at all,” according to John.