Kevin Allen knows a few things about advertising and marketing in the 21st Century. He developed the “Priceless” campaign for MasterCard. We discuss his proven way to win business and create a following from his book The Hidden Agenda.
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Guests include local Bugatti collector Peter Mullin; Salsa dance contest entrant Seana-Marie Sesma; creator of Mastercard’s “Priceless” ad campaign Kevin Allen; customer service evangelist Carmine Gallo; personal development consultant Tim Clark; and likeability expert Rohit Bhargava.