Joan Stewart is a master publicist for small and large businesses. She is known as The Publicity Hound. She explains how small businesses can get big-time publicity by using the Internet.
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Guests include Brian Clegg explaining science inside airplanes, Jay Taylor warning of impending deflation and Joan Stewart, the Publicity Hound.
Penny Sansevieri, author of Red Hot Internet Publicity, dispensed Internet publicity tips & tricks. She answered the burning question for me, what three tools are most important for Internet publicity: an auto-responder, Twitter and YouTube.