Dan Ariely, author of THE (HONEST) TRUTH ABOUT DISHONESTY

Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University.

Dan’s work has been featured widely in the New York Times, The Wall Street Journal, The Washington Post and Boston Globe, among others.

He has made numerous appearances on CNN, CBS and NPR.

Dan lives in Durham, NC with his wife and two children.