David Maxfield Explains Why Willpower Alone Is Not Enough To Change Anything
David Maxfield, co-author of Change Anything
David Maxfield has led high-leverage research initiatives that uncover causes of and solutions to managerial, cultural, and operational inefficiencies that directly affect the bottom line. David’s career began with his doctoral work in psychology at Stanford University.
David is the coauthor of The New York Times bestseller Influencer: The Power to Change Anything. His latest book is titled, Change Anything: The New Science of Personal Success.
A respected academic, David has taught at Stanford University and the Marriott School of Management at Brigham Young University.
Currently, David is the vice president of research at VitalSmarts, an innovative corporate training company that teaches skills which deliver significant improvements to the results companies care about most.
