Margo Berman Gives Us Street Smart Advertising Advice About Creativity

Margo Berman, author of Street Smart Advertising

Margo Berman is an award-winning advertising marketer and professor, as well as a Kauffman Faculty Scholar at Florida International University where she teaches creative courses in advertising and public relations. Margo was named a 2005 Kauffman Faculty Scholar.

Margo has been a marketing consultant for 20 years, with her own ad and PR agency—Global Impact—for more than 17 years.

She’s produced and hosted an interview talk show in Miami: Artists About Themselves.

She’s the creator of two business tools: TactikPAK and Mental Peanut Butter.

Margo is the author of Street Smart Advertising: How to Win the Battle of the Buzz.