Al Switzler, author of CRUCIAL CONVERSATIONS

Al Switzler has helped hundreds of organizations achieve measurable change with his broad knowledge of leadership, teamwork, quality, communication, management, and motivation in the past twenty-five years.

Cofounder of VitalSmarts, Al has researched methods for driving rapid sustainable and measurable change in behaviors. VitalSmarts has been ranked twice by Inc. magazine as one of the fastest growing companies in America and has taught two million people worldwide.

Al is coauthor of three New York Times bestsellers, Influencer: The Power to Change Anything, Crucial Conversations: Tools for Talking when Stakes are High and Crucial Confrontations: Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior.

Al has served on the faculty of several universities including the University of Michigan, Brigham Young University, Auburn University, and the University of Kentucky